Recording video at studio. Camera records or filming for professional bloggers. Behind the

Servicing the Great State of Michigan & Beyond

Creative Development
Video Production
Social Media Engagement
Content Generation

Hi, I'm Alex Becker.

Have you ever wanted to produce video content and were SHOCKED when you got the quote??

I know how you feel. That's why I want you to NAME YOUR PRICE, with all sincere and fair offers being considered.

Seriously!

My goal is to do great work for great people. If my quote doesn’t fit your budget, tell me what does. I’ll consider all fair offers, (while respectfully reserving the right to decline if we can't ensure a quality result).

Call me at 810-206-9225 and let's talk.

Even if you're unsure of the cost, spend 10 minutes to jot down a number that feels fair and manageable for you, then reach out.

That black & white photo above was taken 5 years ago.

How time flies.

Because I was working large production jobs with shooting day budgets sometimes exceeding $100,000/day, I thought all content had to be filmed with the biggest and best gear.

What I've realized since then is that advertising is about making the human connection. Smartphones are brilliant because they can keep us connected, but they also help capture the content that keeps your brand relevant and your fans genuinely excited to hear what's going on in YOUR WORLD.

So even if it's five one-minute social media bites per week, or a traditional :30 second commercial but filmed at YOUR PRICE, getting your name out is better than waiting for $100,000 for your next big commercial.

The Philosophy

Nice Dog is a creative marketing and content production house that takes the process seriously but makes sure to have fun along the way.

Nice Dog collaborates with industry professionals who like fun, but who also look forward to the process. The journey is the reward after all.

If you work in an industry that is fun like golf, beer, boats, cars, good music, good food, or if you're a fun person needing to create content but are trapped in a less than fun work environment like life insurance, dentistry, mattresses or custom outdoor shed fabrication, then reach out and let's have some fun creating a buzz about your incredible brand!

Previous Work

Before Nice Dog, I worked in the big agency world where I met a lot of great people and produced work for groups such as Pure Michigan, Michigan Lottery, Rocket Mortgage, Chrysler, GM, Ford, Hungry Howie's, the Detroit Pistons, and more.

While Nice Dog is a new endeavor, I'm always happy to share some of the work I've produced in the past, which can be found at my personal website here: www.alexbeckerfilm.com

- Alex

So, What Do We Create?

This depends on what platform is best suited for your customer base, the demographic of your audience, and the message you want to communicate.

SHORT FORM SOCIAL ADS

Create short form snippets on a daily basis.

I help develop creative concepts that you approve, and we film and post on a regular and consistent basis.

MINI-SERIES FORMAT

With my creative help, we develop a sort of mini-series that lives on your social media sites.

Can you think of any people in your office who think they're funny? Now's their time to shine!

:30 COMMERCIAL

Your brand is no stranger to the scripted commercial world, and you might've made a few media buys in your time.

Well of course Nice Dog works with the best crews in the Great State of Michigan!

What About AI?

Just like many tools, artificial intelligence can be used in the design and execution process. It can help make workflow easier and more automated while giving you an incredible amount of creative options.

For instance, your aim is to find a fun and engaging spokesperson, and you'd rather not take that role on yourself. Well, have you ever considered outsourcing that to a talking koala bear named "Francis"? Probably not, but with generative AI that's now an option!

Conversely, in this day and age, we could keep your messaging more personal by featuring real people, something that will never go out of style.

So while artificial intelligence can help, the two questions will always remain: what message do you want to get across, and who's best suited to do that?